Palestra

The AI Code-Gen Landscape

Orient yourself in the prompt-to-code market. Understand the competitive architecture of v0, Lovable, Bolt, and Replit Agent; the prototype-to-production gap; and where Figma Make sits in the ecosystem.

The AI Code-Gen Landscape

From demo magic to product category

Orient yourself in the prompt-to-code market. Understand the competitive architecture of v0, Lovable, Bolt, and Replit Agent; the prototype-to-production gap; and where Figma Make sits in the ecosystem.

Modules in This Level

1.1 The Prompt-to-Code Product Category

Distinguish code assistants, code generators, and coding agents by their architecture and user intent — and understand why Make spans the generator-to-agent boundary in a way that makes it harder to build but more defensible than any single-category competitor.

1.2 Competitive Architecture Map

Analyze v0, Bolt, Lovable, Replit Agent, and Cursor as distinct architectural bets — framework coupling, in-browser WebContainers, full cloud VMs — and identify exactly where Make is structurally advantaged and where it must close the gap.

1.3 The Prototype-to-Production Gap

Learn what actually breaks when a user tries to ship a Make app — authentication, database migrations, error handling, secrets management, and scale — and why Make's design system context gives it a shorter prototype-to-production gap than competitors starting from scratch.

1.4 User Segments and Their Failure Modes

Master the failure modes of Make's three user segments — developers who exceed the abstraction, non-technical builders who can't recover from errors, and AI agents who amplify platform weaknesses — and why all three require separate UI surfaces over one shared runtime.

1.5 Figma Make's Position

Build a two-sided competitive analysis of Figma Make — design system awareness, canvas-native bidirectionality, and Anthropic partnership as structural advantages, against runtime maturity, deployment, and developer trust as gaps that must close before the platform wins.

1.6 Level 1 Checkpoint

Synthesize Level 1 by responding to a live interview scenario: given Make's competitive landscape, articulate your platform investment priorities, explain the sequencing logic, and demonstrate that you reason from structure rather than feature lists.

1.1 The Prompt-to-Code Product Category